Mr. Hansen has served as our Chief Executive Officer since August 1, 2009. Mr. Hansen joined Heelys after more than 30 years in advertising and marketing. His account experience includes: McDonald's, Hallmark, Miller Brewing Company, Sears, American Airlines, Frito Lay, Tabasco and a host of other blue chip brands during stints as a Creative Director at Tracy-Locke, Leo Burnett, Y&R and President of Square One and TMA (McCann WorldGroup). Over the years he has created memorable advertising campaigns, launched new products across multiple product and services categories and worked with many new channels and technologies including still image and video compression, digital and internet as well as social marketing. He also has helped create and launch many new products across many of these same categories.
Lisa K. Peterson Chief Financial Officer
Ms. Peterson has served as our Chief Financial Officer since July 7, 2008. Ms. Peterson joined us with over 25 years of corporate financial experience having worked with companies in both the public and private environment. In 2007 and 2008, Ms. Peterson served as Executive Vice President and Chief Financial Officer of Friedman's Inc., a jewelry retailer. From 2003 to 2007, Ms. Peterson held the position of Executive Vice President and Chief Financial Officer of Carreker Corporation, a publicly traded provider of payments-related software and consulting solutions to financial institutions. During her tenure, Ms. Peterson was responsible for all aspects of the financial organization as well as human resources and information technology. From 1999 to 2003, Ms. Peterson was Executive Vice President and Chief Financial and Administrative Officer of Monarch Dental, a publicly traded dental management company. Additional experience includes executive positions at Viacom Retail Stores, Inc. and Pearle Vision, Inc. Ms. Peterson received a BBA in Accounting from the University of Texas in Austin and is a certified public accountant in the state of Texas. Additionally, Ms. Peterson currently serves on the Board of Directors for The Family Place.
William D. Albers Vice President, Sourcing
Mr. Albers has served as our Vice PresidentSourcing since December 2006. Mr. Albers has over 24 years of experience in sourcing, manufacturing, and technologies development in the footwear industry. Before joining us, Mr. Albers was Director of Development at Pony International from June 2004 to December 2006 and Director of Development for Nautica Footwear from 2002 through 2006. From May 2001 through July 2002, Mr. Albers served as West Coast Sales Manager for Polymer Dynamics, Inc. From June 1999 through May 2001, Mr. Albers served as Senior Development Manager of Soft Goods Accessories at Specialized Bicycle Components. Mr. Albers has a Bachelor of Science in Health and Physical Education from George Mason University.
John W. O'Neil Vice President, International
Mr. O'Neil has served as our Vice PresidentInternational since July 2007. Mr. O'Neil joined us from Dunham Bootmakers, a division of New Balance AS Inc., where he served as International Business Manager since 2005. In that role, Mr. O'Neil established business operations in Eastern Europe, Israel, Japan and Australia/New Zealand. From 1999 to 2004, Mr. O'Neil held the position of Regional General Manager at New Balance where he managed 3 subsidiaries and 18 distributors throughout Europe, the Middle East and Africa. Mr. O'Neil also spent 14 years at Converse, Inc., now a division of Nike, Inc. and served in various senior capacities including Regional Director for the United Kingdom and emerging markets and Director, International Marketing & Operations. Mr. O'Neil received a Bachelor of Science degree in mechanical engineering from Tuft University and a Master of Business Administration from American International College.